Bluecore
A marketing platform that combines direct marketing data with machine learning for better customer purchase predictions.
Basic Information
A marketing platform that combines direct marketing data with machine learning for better customer purchase predictions.
| Legal Name | Bluecore |
| Funding | $238.2M |
Target Market
B2B
We provide integrated payroll, salary banking and HRMS solutions to enterprises (SMEs) who employ blue-collared workers
| Client Segment | FinTech, SaaS |
| Target Companies | Small Enterprise, Medium Enterprise |
| Target Geography | India |
B2C
We provide prepaid payroll cards along with mobile app for blue-collared workers and a zero forex mark-up cross border travel payment card for people who travel abroad
| User Age | 35 to 45, More than 60, 26 to 34, 18 to 25, 46 to 60 |
| User Income | Upper-middle Income, High Income, Lower-middle Income, Lower Income |
| Location | India |