Bluecore

A marketing platform that combines direct marketing data with machine learning for better customer purchase predictions.

Basic Information

A marketing platform that combines direct marketing data with machine learning for better customer purchase predictions.

Legal Name Bluecore
Funding $238.2M

Target Market

B2B

We provide integrated payroll, salary banking and HRMS solutions to enterprises (SMEs) who employ blue-collared workers

Client Segment FinTech, SaaS
Target Companies Small Enterprise, Medium Enterprise
Target Geography India
B2C

We provide prepaid payroll cards along with mobile app for blue-collared workers and a zero forex mark-up cross border travel payment card for people who travel abroad

User Age 35 to 45, More than 60, 26 to 34, 18 to 25, 46 to 60
User Income Upper-middle Income, High Income, Lower-middle Income, Lower Income
Location India